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I Wasted $1,100 on Fake Beetroot Supplements Before a Doctor Told Me the Truth (Check the Ingredients Panel on Yours Right Now)

Why “I take beetroot supplements and nothing happens”: the industry scandal keeping so many of us in the dark

By: Linda Hatchings, November 2026 Reading Time: 5 min read
Linda at her kitchen table pointing to a whiteboard listing blood pressure support, healthy circulation, steady daily energy, great taste and daily ease, with six supplement bottles marked with question marks and the BEETS pouch marked with a check

Go get your beet chews. The pouch, the bottle, whatever is sitting in your kitchen cabinet.

I mean it. Go get it. I’ll wait.

Now look at the front. “Heart Health.” “Supports Circulation.” Maybe a big red beet and the word “Superfood” in bold.

Looks healthy. Looks like it should be working.

Now turn it around.

Find the Supplement Facts box on the back. The small print. The part nobody reads in the store.

Now check three things.

One. Does it say Proprietary Blend? Look for the number next to the beetroot. You won’t find one.

Two. Is beetroot the only thing in it? No CoQ10. No B vitamins. No grape seed extract. Just beets, sugar and flavoring.

Three. If there is a beetroot number, how big is it really? Big enough to do something, or just big enough to print?

Any one of those explains everything. Why you still drag through the afternoon. Why your legs feel heavy on the evening walk. Why you keep thinking, “maybe these just don’t work for me.”

It isn’t you.

And you’re not alone.

A proprietary blend lists what’s inside but not how much of each. One total for the whole mix, so it can be mostly filler with a pinch of beetroot dusted in. A beet only chew does one job and skips the rest: nothing for cellular energy, nothing extra for circulation. And a printed beetroot number can be its own trick: a token dose, there for the label, not for you.

Here’s the part that made me furious:

They know.

Beetroot that carries real nitrate costs far more than filler. Beets alone cost far less than beets plus CoQ10, B vitamins and grape seed extract. So the dose gets hidden, the formula gets stripped down, or the number gets printed small and they hope you never do the math.

Pouch after pouch.

→ See what a fully disclosed beet chew looks like

I Fell for It for Two Years (And Spent $1,100 Finding Out)

My name is Linda Hatchings. I’m 56, and I spent $1,100 on beetroot supplements that never gave me what the front of the pouch promised.

Eight different products. CardioFlow. CircuBoost. EnergyPlus. Beet Root Plus. Nitric Oxide Booster. And three more.

$39 here. $54 there. $69 for the “bestseller” with thousands of five star reviews.

Some were blends with no numbers at all. Some were beetroot and nothing else. A couple printed a beetroot number so small it was there for the label, not for me.

Linda at her kitchen table, frustrated, reading the label on a supplement bottle beside a row of other bottles and an open delivery box

Still hitting a wall at 2 PM. Every single afternoon.

Cold hands and feet, even in July.

Legs like sandbags by the end of my evening walk.

A third coffee at 3 PM just to make it to dinner. Then lying awake at night because of that coffee.

My doctor saying “let’s keep an eye on those numbers” at every checkup.

I stopped saying yes when the grandkids wanted the park. I felt older than I am.

My husband finally said: “You’ve tried everything. Maybe it’s what you’re buying, not you.”

Then at our church potluck, my friend Dr. Jenny Lorenzo, a cardiologist, overheard me say: “I take beetroot supplements every single day and nothing happens.”

She asked what I was taking.

The next week I brought all eight. Lined up on her kitchen table like a row of bad decisions.

She turned every one over. “Linda, every one of these is doing one of three things. Hiding the dose. Giving you beets and nothing else. Or printing a token amount and hoping you never check.”

What Doctors Say When Patients Aren’t Listening

She pulled up a private forum. Verified clinicians only.

Clinical discussion forum thread titled Beetroot Supplements: What's Actually Working for Our Patients?

Thread after thread:

“The supplement industry is built on flashy labels, proprietary blends, and exhausted patients who don’t read the fine print. Many ‘beet’ products have only trace amounts of beetroot — not enough to meaningfully support nitric oxide, circulation or blood pressure.” Cardiologist, 18 yrs experience

“I had a patient last month who said beet supplements ‘aren’t working.’ When we reviewed it together, she was taking a product with a proprietary blend and only 100 mg of beetroot. That’s far below the amount used in most studies. Dose really does matter.” Family Physician, 12 yrs experience

“Agreed. The evidence for beetroot (dietary nitrates) is solid, but it has to be the right dose and ideally paired with ingredients like CoQ10, B vitamins and grape seed extract for broader heart, energy and circulatory support.” Clinical Pharmacist, 14 yrs experience

Then another thread. Results:

“I recently had a patient who came back in tears. She said, ‘I feel like myself again.’ Her energy is up, her home blood pressure is steadier, and she’s even walking daily again. We added a high-quality beetroot supplement with the right dose and supporting nutrients. The difference has been remarkable.” Internist, 15 yrs experience

“For patients who want a more complete solution, I recommend a 4-in-1 beetroot supplement like Nouvalor’s BEETS. It combines beetroot (for nitric oxide and circulation) with CoQ10 (for heart energy), B vitamins (for daily energy) and grape seed extract (for blood vessel support). It covers the key bases in one simple formula.” Integrative Medicine Physician, 20 yrs experience

I asked her: “Why doesn’t every brand just print a real dose and put in what’s missing?”

She gave me a look.

“Because then you could compare. You’d see how little is in there, and how much is left out. They need you buying pouch after pouch, trying brand after brand, never doing the math.”

→ This is what my doctor friend actually recommends

The Science: How Beetroot Actually Supports Blood Flow

She explained it like I was ten years old. Honestly, that’s what I needed.

“Beetroot is one of nature’s richest sources of dietary nitrate,” she said. “Your body turns that nitrate into nitric oxide.”

“Nitric oxide is the signal that tells your blood vessels to relax and widen. Relaxed, open vessels let blood move more easily. That’s how beetroot supports circulation, blood flow and healthy blood pressure.”

Before beets: narrower blood flow, less circulation. After beets: wider, smoother blood flow, better circulation

“But only if there’s enough beetroot in there to matter. That’s why the dose is everything. A pinch hidden in a blend can’t do that job.”

Then she told me something that stopped me cold:

“That conversion actually starts in your mouth. The friendly bacteria on your tongue help turn nitrate into nitrite. Strong antiseptic mouthwash wipes them out. So go easy on it.”

I had been using the strongest mouthwash I could buy. Twice a day.

“And beets on their own only cover part of the job,” she went on. “For energy, look for CoQ10. Every cell uses it to make energy, your heart most of all, and your natural levels drop as you get older. B vitamins help your body turn food into energy too. No caffeine means no crash. Grape seed extract adds plant polyphenols that support healthy circulation.”

How it compares: beetroot, CoQ10, B vitamins and grape seed extract each on their own versus the 4 in 1 stack, with why the 4 in 1 stack is better

I asked her: “Then why has my own doctor never mentioned any of this?”

“Most medical schools spend only a handful of hours on nutrition. Reading supplement labels isn’t on the syllabus. When your doctor says ‘try beets,’ they mean well. They just don’t know some products barely have any in them.”

Why They Don’t Want You to Read the Back

Go look up the top selling beet chews online right now.

I’ll wait.

CardioFlow. Beet Root Plus. Nitric Oxide Booster.

Turn to the back label. Supplement Facts.

“Proprietary Blend.”

Or “Beetroot Complex.” Or “Superfood Matrix.”

“Complex” and “matrix” usually mean one thing: a blend, with no individual dose.

Or flip to a pouch that proudly prints its beetroot. Then look at what’s next to it.

Nothing.

No CoQ10. No B vitamins. No grape seed extract. Just beets, sugar and flavoring.

And that beetroot number? Hold it up against the research. Most never tell you how it compares.

These aren’t small companies making honest mistakes. They have labs. They have scientists. They have lawyers who choose every word on that label.

They know a hidden, stripped down or token dose won’t do much.

But filler costs pennies. Real beetroot costs more. A full formula costs more again.

So they made their choice.

Margin over your afternoons. Margin over your evening walks. Margin over your heart routine.

Pouch after pouch.

They need you saying “beets just don’t work for me.”

Blaming yourself.

Never turning the pouch over.

You just did.

The Brand She Told Me Doctors Recommend

Ten people in their 50s to 70s holding BEETS pouches and chews at home, at the gym, at the office and outdoors

Before I left, I asked her one more question.

“So if I want the real thing, what do I buy?”

She didn’t hesitate.

“BEETS by Nouvalor. It’s what doctors keep recommending. Small independent team. Every dose printed on the back of the pouch. No blend. And it’s not just beets.”

She pulled up the label on her phone. “Look. Beetroot 500 mg. Grape seed extract 150 mg. CoQ10 100 mg. B vitamins. Every number right there. Doses chosen from the research, not from a cost sheet.”

Here’s what makes BEETS different:

Every Dose on the Label. No proprietary blend. Beetroot 500 mg, grape seed extract 150 mg, CoQ10 100 mg, plus B vitamins. You can check every number yourself.

Natural Support for Circulation, Blood Flow and Heart Health. Beetroot is a natural source of dietary nitrate, which your body converts into nitric oxide.

Sustained Energy Without the Crash. CoQ10 and B vitamins support your natural energy. No caffeine, so no 2 PM slump.

Not Just Beets: 4 in 1. Beetroot plus CoQ10, B vitamins and grape seed extract, where most beet chews stop at beets. Two chews a day. One pouch instead of four bottles on the counter. 60 chews, 30 days covered.

Pomegranate Berry Flavor. No scoop, no shaker, no horse pill. It tastes like a treat.

Third Party Tested. Every batch is independently tested, so what’s on the label is what’s in the pouch.

From four bottles to one 4 in 1 chew: beetroot, grape seed, CoQ10 and B vitamin bottles before, one BEETS pouch after

I ordered on my phone, sitting in her driveway. It was up to 65% off that day, Buy 2 Get 1 Free, with free shipping and up to a 60 day money back guarantee. I got the three.

→ See if BEETS is still in stock (102 left right now)

My 90 Day Change

My 90 Day Beet Routine: Day 1, Day 3, Day 7, Day 14, Day 30 and Day 90 of Linda's story

Day 1: I Didn’t Expect to Notice Anything

Two chews with breakfast. Pomegranate berry. Honestly, it tastes like candy, not like a supplement.

2 PM came around and I braced for the wall.

It didn’t hit as hard. I told myself it was a fluke.

Day 3: The 2 PM Wall Didn’t Show Up

Third afternoon in a row. No crash.

I was still steady at 4 PM. I skipped my third coffee without even thinking about it.

That night I slept straight through. No 3 PM caffeine keeping me up.

Day 7: My Walks Got Longer

A week in. My legs didn’t feel like sandbags halfway around the lake.

I took the long way home.

My husband, puffing behind me: “Slow down. I can’t keep up.”

I laughed out loud. I couldn’t remember the last time he’d said that.

Day 14: Warm Hands

Two weeks in, I noticed I’d stopped sleeping in socks.

Sounds silly. But I’d worn them to bed every night for years.

Day 30: My Checkup

I went in braced for “let’s keep an eye on those numbers” again.

My doctor looked at the screen, then at me. “Whatever you’re doing, keep doing it.”

My reading that day: 119/79.

Day 90: People Keep Asking What Changed

Three months in. My friends keep asking if I retired, or started a new diet.

The grandkids asked for the park last Saturday. I said yes before they finished the sentence.

It isn’t magic. It’s a real dose, printed on the back, every single day.

Before and after: Linda tired at the kitchen table, then smiling with a glass of water and a salad → Join 67,000+ customers who finally read the back of the pouch

What People Are Saying (The Reviews Don’t Lie)

The reviews tell the real story. People who’d given up on beet chews, who’d been let down by blends, beet only formulas and token doses, finding a pouch that actually shows its doses and wondering why nobody told them sooner.

Three five star customer reviews: my numbers are finally in a healthier range; I feel more confident going into my next appointment; actually tastes great, no bitter aftertaste
★★★★★

“The quiz only took about a minute and was really insightful. I’m very happy with the feedback and recommendations, it made me feel much more informed and on top of my health.”

JESSICA M., Verified Customer
→ See if it’s still in stock before this batch sells out

Important Stock Warning

This is where I have to be honest with you about availability.

Nouvalor isn’t one of the giant brands. They don’t hide doses. They don’t cut the beetroot to save money. They don’t rush batches out the door.

BEETS is made in small batches. Every batch is third party tested before it ships. Then a small independent team in the US packs and ships every order themselves. No giant warehouse. No middleman.

When a batch is gone, there’s a wait for the next one.

Right now, they’re down to 102 pouches.

What happens when these sell out:

✕ A wait while the next batch is made and tested

✕ The price goes back up when this offer ends

✕ No Amazon. No stores. Only at nouvalor.com

This is their lowest offer yet: up to 65% off, Buy 2 Get 1 Free, free shipping on every order and up to a 60 day money back guarantee.

If you’re reading this and you can still see the Add to Cart button, I’d grab it now.

If you see “SOLD OUT,” you waited too long. Join the waitlist.

→ Check if BEETS is still in stock (selling fast)

Two Paths Forward

Path 1: You close this page.

Nothing changes.

Tomorrow you take your mystery blend. 2 PM hits. You reach for the third coffee. Again.

The evening walk feels heavy. You cut it short. Again.

Next week you’re still wondering why beets “don’t work for you.” Still buying another pouch. Still guessing what’s inside.

Six months from now? Same wall. Same heavy legs. Same guessing.

Path 2: You check if BEETS is still in stock.

It takes 30 seconds.

You pick your supply. Most people choose Buy 2 Get 1 Free: 3 pouches, 90 days of routine and the full 60 day guarantee. The best value is Buy 4 Get 3 Free.

Tomorrow you take two chews with breakfast.

This week your afternoons feel steadier.

Next month your walks get longer.

Three months from now? You’ve stopped thinking about it. You just feel like yourself again.

The choice is yours.

The beet powered way to support a healthier, more energized you: supports healthy blood pressure, promotes healthy circulation, delivers sustained natural energy → See if BEETS is still in stock (102 left right now)
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BEETS 4 in 1 Heart Health Soft Chews
BEETS Ultimate Heart Health pouch with two pomegranate soft chews and four key benefits, up to 65% off
Up to 65% off today
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Loved by 67,000+ customers
Every dose printed on the pouch, no proprietary blend
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These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. Use only as directed. Consult your healthcare provider before use, especially if you are pregnant, nursing, taking medication or have a medical condition. This article is for general information only and is not medical advice.